New to this series? Checkout the first report for background info on Postcard Panda. Overall Stats Expenses Breakdown USA App Store Stats UK App Store Stats Cohort Analysis As I mentioned last month, of the 30 users who originally signed up and ordered a postcard in March of 2016, 13 of them also ordered a […]

New to this series? Checkout the first report for background info on Postcard Panda. Overall Stats You’ll see details below, but the profit didn’t grow linearly with revenue because I’m taking left over profits and experimenting with different growth strategies. That means the metric I’m looking to increase the most is revenue, with the caveat […]

I am captivated by bootstrapping instead of raising VC money, and following the journeys of people who do so. To me, it represents a return to a sensible business ideal, sustainable operations, that often isn’t present in venture capital funded companies. I also relish control, which is fundamentally gone as soon as you take money […]

March 18, 2016 marked the release of version 4.0.0 of Postcard Panda! I wrote of my renewed interest in the app a few months ago, and this release┬áhas a ton of new features in it: User accounts Saving of credit cards for future orders Ability to view previously sent postcards Receipts automatically sent upon order […]

Last month I wrote for 30 minutes every day. Although December is off to a bit of a rough start on that front, I’ve decided to split my time between writing and learning how to design using Sketch, with a focus on iOS apps. I started by picking up design+code during their Black Friday sale, […]